Japanese Web Development & Web Marketing Specialists

Website Localization / Japanese Website Development

Although the younger generation in Japan is becoming more and more internationalized, the overall English fluency in the country is still low. So, if you are thinking about doing business in Japan, the first thing you should do is to localize your website along with other business material.

Go Beyond Translation to Make a Successful Japanese Website

In most cases, translating your original English web text into Japanese alone does not make your site local. Your Japanese website contents must be acceptable, easy-to-use and culturally suitable to the audience in Japan. Besides translating and editing the web text, it is necessary to examine the web elements such as navigation system, icons and images. Also, do not forget to convert the units to the units used in Japan. Cultural factors have significant impact on the success or failure of your Japanese website.

Make a Japanese-Search-Engine-Friendly Website

Just creating a Japanese website is not enough. Your website must be found easily by your target audience in Japan. For that, it is important to optimize your site for major search engines used in Japan. Search engine optimization starts with finding proper Japanese keywords and using them effectively in the web text. This is another reason why translation alone does not make a successful website. Japanese web text writing requires a special skill and few translators have web text writing or SEO writing techniques.

Promote Your Japanese Website in Cost-Effective Ways

It is best if your new Japanese website is ranked high for your preferred keywords on the main search engines in organic (natural) searches within a short time after opening. But in many cases, it takes some time for a new website to achieve a high ranking and get a lot of traffic. Meanwhile, it is a good idea to submit your website to major Japanese directories for link strategy. Paid advertising such as Google Adwords and Yahoo! Sponsored Search can also help increase your website's exposure.

Five Good Reasons to Select WEBFORCE for Your Web Marketing in Japan

We are a team of multi-lingual website creation and Internet marketing specialists based in Tokyo. (Japanese, English and Chinese)
We have a great deal of business experience ( in the U.S., China and other parts of the world besides Japan) to understand the different cultures and customs.
We have a deep knowledge about SEO and SEM. From 2003 to 2009, Webforce Inc. offered a certificate SEO&SEM online training course in Japanese in partnership with Search Engine Workshops, U.S.A.
We have excellent research and analysis skills in Japanese language including keyword research, competitive research, website performance monitoring and analysis.
We offer comprehensive web-related services including web design, web contents creation, translation, web writing, copywriting and SEO. We also offer web promotion services such as listing ads (Google Adwords, Yahoo! Sponsored Search), banner ads and submission to major Japanese directories.

WEBFORCE Inc. is a Tokyo-based web marketing company with diverse capacities required in serving clients who aim to increase their business's online presence in Japan.